Studio Reform Pilates, LLC Privacy Policy
Last updated: 4/8/26
This Privacy Policy describes how Studio Reform Pilates, LLC (the "Site", "we", "us", or "our") collects, uses, and discloses your personal information when you visit, use our services, or make a purchase from www.studioreformpilates.com (the "Site") or otherwise communicate with us (collectively, the "Services"). For purposes of this Privacy Policy, "you" and "your" means you as the user of the Services, whether you are a customer, website visitor, or another individual whose information we have collected pursuant to this Privacy Policy.
Please read this Privacy Policy carefully. By using and accessing any of the Services, you agree to the collection, use, and disclosure of your information as described in this Privacy Policy. If you do not agree to this Privacy Policy, please do not use or access any of the Services.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time, including to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on the Site, update the "Last updated" date and take any other steps required by applicable law.
At Studio Reform Pilates, your privacy matters to us. We are committed to protecting your personal information and being transparent about how it is collected and used when you visit our website, book classes, purchase memberships, or interact with our studio online.
Notice at Collection for California Residents
At or before the point we collect your personal information, California law requires that we disclose the categories of information collected, the purposes for collection, and whether the information is sold or shared.
We collect personal information for the purposes described below to operate our Pilates studio, manage memberships and bookings, improve our website, and market our services.
We do not sell personal information for money. However, some analytics and advertising technologies may be considered “sharing” under California law.
Categories of Personal Information We Collect
• Identifiers: name, email address, phone number, IP address, online account username
• Customer Records: membership details, class package information, purchase history, billing address, gift card purchases, waiver acknowledgments, emergency contact details
• Commercial Information: classes booked, waitlists joined, workshops attended, teacher training enrollments, retail and merchandise purchases
• Internet / Website Activity: browser type, pages viewed, clicks, time on site, referral sources, cookie identifiers, Meta Pixel and Google Analytics data
• Approximate Geolocation: city or general location based on IP address
• Marketing Preferences: email subscriptions, SMS opt-ins, challenge participation, promotion engagement
How We Use Personal Information
• Process bookings, memberships, and payments
• Send appointment reminders and waitlist notices
• Manage studio communications
• Support customer service
• Process gift card and retail orders
• Improve website performance
• Understand client booking trends
• Run Meta, Instagram, and Google advertising campaigns
• Prevent fraud and unauthorized transactions
• Comply with legal obligations
Categories of Third Parties We Share With
• Scheduling and booking providers (such as Mindbody & Mariana Tek)
• Payment processors
• Website hosting providers
• Email and SMS marketing platforms
• Analytics providers such as Google
• Advertising platforms such as Meta
• Legal or compliance advisors when required
Sale or Sharing of Personal Information
We do not sell personal information for monetary value.
However, the use of cookies, Meta Pixel, and advertising trackers on our website may constitute “sharing” for cross-context behavioral advertising under California law.
California residents may opt out at any time by clicking “Do Not Sell or Share My Personal Information” in the website footer.
Retention of Personal Information
We retain personal information only for as long as reasonably necessary for the disclosed purposes, including active memberships and client accounts, legal and tax recordkeeping, transaction and billing history, fraud prevention, dispute resolution, and operational analytics.
Your California Privacy Rights
California residents may request to know, access, delete, correct, or opt out of sharing personal information, and will not be discriminated against for exercising these rights.
To exercise your rights, contact: info@studioreformpilates.com
Cookies & Tracking Technologies
Our website uses cookies and similar tools for website functionality, remembering preferences, analytics, ad measurement, retargeting campaigns, and abandoned cart or booking reminders.
Children’s Privacy
Our website and services are not intended for children under 13 without parental involvement.
This Privacy Policy applies to California residents in accordance with the California Consumer Privacy Act (CCPA), as amended by the California Privacy Rights Act (CPRA).
Your California Privacy Rights
If you are a California resident, you may request to:
• know what personal information we collect
• access the personal information we maintain
• request deletion of your information
• correct inaccurate information
• opt out of the sharing of information for advertising purposes
• limit the use of sensitive personal information where applicable
To submit a privacy request, please contact us at:
We will never discriminate against you for exercising your privacy rights.
Cookies & Tracking Technologies
Our website may use cookies and similar technologies to improve your browsing experience, understand website traffic, and support advertising campaigns.
These may include:
• essential website cookies
• analytics cookies
• Meta/Facebook Pixel
• Google Analytics
• retargeting and ad performance tools
California visitors may opt out by clicking the “Do Not Sell or Share My Personal Information” link in our website footer
Contact
If you have questions about this Privacy Policy, please contact:
Studio Reform Pilates
San Diego County/Oceanside, California
info@studioreformpilates.com
Should you have any questions about our privacy practices or this Privacy Policy, or if you would like to exercise any of the rights available to you, please call 619-354-8468 or email us at amy@studioreformpilates.com or contact us at 1850 Rancho Del Oro Road #170, Oceanside, CA, 92056, United States.